AYWA
A headless e-commerce platform where culture meets modern web technology. By decoupling the frontend via Shopify’s Storefront API, the site achieves superior load speeds and supports bespoke user authentication logic.
Tech Stack
- Figma
- Illustrator
- Photoshop
I developed a comprehensive visual identity for AYWA, a culture driven streetwear brand, focusing on establishing a scalable and impactful brand presence. My work centered on creating a bespoke logo and a cohesive branding system designed to reflect the brand's creative ambition and urban influence. By prioritizing a clean yet bold aesthetic, I ensured the identity remained versatile across various digital and physical mediums, providing AYWA with a professional foundation for its expansion into the competitive streetwear market.
